We were given the challenge to communicate to their clients that Lagoa Bonita seeds sales would no longer be by weight, a common market practice. Instead, sales would be made by quantity, making everything easier and more transparent.
But how to make clients understand it in an easy way? The solution came to us as music to our ears. Listen to it below.
Besides the jingle creation, we have developed other support pieces to the communication of this new marketing strategy, like flyers, banners to display in events, and posts on social media.